Vasara

Vasara

Vasara

Vasara

Vasara

Vasara

Vasara

Vasara

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Greystar engaged our team to create a distinctive name and generate comprehensive brand materials for their new multifamily development in Menlo Park, CA. Targeting upwardly mobile professionals in the tech, medical, and legal sectors, our objective was to establish the property as the premier housing solution in an historically underserved, mostly industrial area.

Client

Greystar

Services

Brand Research & Strategy, Naming, Identity Design, Iconography, Tone & Voice, Copywriting, Brand Guidelines, Photography, Collateral, Construction Signage, Web Design

Role

Creative Director, Copywriter, Photographer

Team

SD: Adrian Ochoa

PM: Michaela Foley

PM: Oliver McGinnis

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Vasara is strategically located in a rapidly transforming industrial neighborhood at the heart of Silicon Valley, just a short distance from Meta’s Headquarters.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Our visual brand strategy drew key inspiration from the nearby salt ponds, which was also one of the primary themes of the interior design direction. The name “Vasara” was chosen for its lyrical sound and because it means “summer” in Lithuanian, perfectly reflecting the ideal climate of Menlo Park.

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Let’s talk 💬

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

Got a project in mind? Drop me a line! Let’s make something amazing together.

©2024, M. Davis

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©2024, M. Davis

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©2024, M. Davis

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©2024, M. Davis

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©2024, M. Davis

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©2024, M. Davis

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©2024, M. Davis

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